After spending over 14 years slinging big ideas at big-ticket advertising agencies and 100k a year clients, I discovered a great sense of fulfillment in supporting the up-and-coming smaller shops and budget-less boutiques (Okay, not too budget-less) on their journey towards success. By providing guidance and assistance, I inadvertently achieve my own dreams. I love to take drab brands and turned them into dazzling masterpieces that become known and develop a connected following.
I maintain a lean and human approach in my work. I do also collaborate with others and stay up-to-date with AI trends and new technologies. However, there's something special about the human touch that truly resonates with customers. Authenticity and genuineness are at the core of my values. This approach allows me to keep costs affordable. My services are approachable and essential for your business's growth.
As a "do-er" rather than just a thinker, I specialize in behavioral economics and have a deep passion for statistics, numbers, and thought-provoking innovation. I have a strong educational background, having attended Alberta College of Art and Design (currently known as AUArts) for Communication Design and Graphic Design. I also continually engage in online classes and courses to stay updated.
With all that being said, I'm not your typical corporate agency or your nephew's friend who designs on Fiverr. I have a slightly casual approach and thrive in fast-paced-tight-deadline environments. I love collecting fun fonts, drawing inspiration from color collections on Pinterest, and keeping a sketch pad filled with ideas and dreams, just waiting for the perfect client to align with. My best ideas come to me in the shower or during workouts, as nothing, not even AI, can replace true creativity and the power of human collaboration.
In addition to being an adventurer, mother, and entrepreneur, I have founded several companies and even a charity. I pride myself on being a strong woman in the workplace, and perhaps the praise of "Attagirl" has gone to my head when it comes to my own brand. I'll admit that I can be a little (okay, maybe a lot) sarcastic and cheesy at times, but hey, why not embrace and brand it? I have a lot to share, and I can't wait for us to move beyond the stage of being strangers. So, follow me on your favorite social platform, but for the really valuable content—the cream of the crop marketing secrets—join my 100% non-spammy email list. Alternatively, feel free to reach out via email and contact me to simply say hello.
Embracing my Quirk-tastic ways
In a world of cookie-cutter marketing professionals, I proudly march to the beat of my own quirk-tastic drum. I've discovered that embracing my unique and unconventional approach sets me apart from the sea of agencies and designers out there. So, what makes me stand out?
A Competitive Edge:
Fuelled by my background in competitive gymnastics, I bring an unmatched level of drive and determination to my work ethic and approach. Yup, that's right, I was tossing and flipping my way to branding greatness before I even knew what branding was! Just as I pushed myself to excel in both coaching and competing in the gym, I channel that same energy into developing winning marketing strategies for my clients. I thrive on the challenge of outperforming competitors, pushing boundaries, and helping businesses achieve their goals with a competitive edge. - move over, Simone Biles!
Making A Difference:
In my free time, I co-started and run a charity called "Play-it-Forward." It's where I get to live out my love of giving back to underprivileged communities. I mean, sure, branding can make a company a lot of money, but it's all about balance. I gotta give back. I have always found the more I give, the more fulfilled I truly become. By choosing to work with me, you're not just investing in your business's success but also contributing to a greater cause. Together, we can make a difference and create a ripple effect of positive change.
Inner Spark:
I took a break from the big corporate advertising agency life as an art director to go live on an island in Thailand. I had what was a transformative experience that helped me get in touch with my authentic self and discover secrets to manifesting the life you've always wanted. I am still amazed today at how often I use these skills in my everyday life both internally and with my clients. By tapping into that authentic core with my clients, I can create marketing campaigns that truly resonate with customers on a deeper level. Let's embark on this transformative journey together and unlock the magic that sets your business apart.
Work With Me
You’re ready to make a big impact with your business and brand, and you want a partner that will hold your hand throughout the process. I offer a no-fuss al-a-carte solution that can take you from business planning, and branding, to having a polished site, ongoing strategy, and marketing the word to the world.
DO IT FOR YOU
You’re short on resources and marketingg know-how, leaving you struggling to position your business as a credible company in a competitive market. You’re business savvy and have a lot on your plate. You need to allocate funds and resources efficiently and effectively. You want to focus on what you do best and offload the design and website madness into capable hands capable hands.
DO IT WITH YOU
When it comes to design, one size doesn't fit all. That's why I offer Bespoke Design Packages on a mentorship basis. You're a business owner who wants to feel empowered and ready to take things to the next level with my support and guidance and coaching along the way.
MONTHLY CONTRACT
Sign up for my Monthly Contract and let's make magic happen consistently! With a 3-month minimum commitment, you'll get my services at a lower rate. Together, we'll take your brand to the next level and make your competitors jealous.
*Limited spots available
NO BUDGET? NO PROBLEM!
Introducing my DIY Marketing Resource Line - the perfect solution for those with champagne taste on a beer budget! With a wide range of tools at your disposal, you can create a brand that's uniquely yours, without spending a fortune. Plus, I'm always adding new resources every month to keep things fresh and exciting.